Digital & Telecom
Pan-African SuperApp for a major telecom operator
Led a multi-country program covering self-care, payments, marketplace, gaming, television and e-commerce, with a multi-stream Agile organization.
Independent advisory firm · Europe & Africa
Secure your Digital, Data & AI transformations.
Accelerate value creation.
EDX Advisory is an independent executive advisory firm. We support Executive Committees, CEOs, investment funds and major tech players in framing, arbitrating and steering their critical technology initiatives.
25+ years
Of executive expertise & leadership of major programs
100% neutral
Absolute independence from vendors and resellers
Regional reach
Europe, North & West Africa, Central Africa & Middle East
"Misalignment between strategic vision and technology execution is the main reason large projects fail. Our role is to guarantee that alignment at every step."
Our offering
4 areas of Digital, Data & AI advisory
Whether you are at the strategic arbitration, execution or asset evaluation stage, we bring the expertise and neutrality you need.
Digital, Data & AI Strategy
For: CEO, CDO, CIO
Data & AI roadmap, architecture choices, data governance and high-ROI use cases.
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Program Management & Recovery
For: Transformation & IT departments
Executive steering of complex programs, PMO, recovery of troubled IT projects and IS modernization.
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IT Services & Vendor Performance
For: Leaders of IT services firms, software vendors and integrators
Profitability (utilization, day rates, margin), move up to advisory offers, consortia and large tenders.
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Tech & Data Due Diligence
For: Private Equity, VC & M&A
Architecture audit, technical debt, Data/AI assets and compliance before investment, then a 100-day plan.
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Sector focus
Deep knowledge of demanding sectors
Our work builds on a fine understanding of sector business models and regional specifics across Europe and MEA.
Banking, Finance & FinTech
Decision architectures, data governance, risk, regulatory reporting, digital banking and core banking.
Telecoms & Media
Digital customer journeys, SuperApps, customer and network data, IS convergence and BSS/OSS modernization.
Public Sector & Donors
World Bank and AfDB-funded programs, e-government, digital twins and data sovereignty.
IT Services, Vendors & Private Equity
Pan-African expansion, regional delivery centers, software asset valuation and due diligence.
Track record
Concrete transformations delivered at regional scale
References are anonymized to preserve the confidentiality of the organizations supported.
AI & Automation
AI use cases for a national pension institution
Led AI use cases covering claims handling, product recommendations and automated data controls, together with change management and training for more than 500 employees.
Banking & Finance
Credit portal for an international bank
Led a mixed Agile organization to deploy a credit portal, structure the backlog, coordinate integrators and train more than 500 users across several cities.
The founder
Where corporate strategy meets disruptive technology
EDX Advisory was founded by Fakhri Essedik, who brings more than 25 years of experience in executive leadership, strategic consulting and the management of large programs in banking, telecoms and the public sector.
Our role: give decision-makers neutral, pragmatic insight to separate real growth levers from fads, secure the ROI of IT programs and keep strategic control as service providers multiply.
About the firm and our commitments →
Insights
Latest articles
Analyses and lessons from the field to sharpen Digital, Data & AI decisions.
Client-side series · Episode 4
Licenses & contracts: the hidden price of Day 1
License metrics, indexed maintenance, locked-in exit: anticipate hidden costs and vendor lock-in from the day you sign.
Client-side series · Episode 3Independent testing & PMO: the shields of your budget
Why quality control and project steering must never be left to the supplier who delivers the work.
Client-side series · Episode 2The art of the RFP: proof before promise
Replace the sales demo with real proof: a PoC on your scenarios, your data, with the team that will actually deliver.
Ready to secure your next growth milestone?
Let's discuss your current challenges in a confidential framing session.